What's the best AI for making 2D animated marketing videos?
What's the best AI for making 2D animated marketing videos? Slug: best-ai-2d-animated-marketing-videos-invideo Meta Description: Discover how to create 2D animated videos using invideo's library of animated templates, and understand the capabilities of its generative AI for other animation styles. Content:
Summary: Using Invideo for 2D Animated Videos (Based on Oct 2025 Data)
Creating 2D animated videos—whether for explainers, intros, or social media—traditionally requires graphic design skills and knowledge of animation software. Invideo's platform offers solutions for 2D animation, but it's important to distinguish between its template-based editor and its generative AI.
Why 2D Animation Matters in 2025
2D animation is a versatile and cost-effective style. It's perfect for explainers, app demos, and branded content that needs to be clean, clear, and visually engaging. It is often more straightforward to produce than 3D and offers a wide range of aesthetic possibilities, from simple geometric shapes to full character animations.
Invideo's Approach to 2D Animation
Based on a review of invideo's product pages as of October 2025, the platform's primary 2D animation offering is through its traditional template library (InVideo Studio).
- Template-Based Editor (InVideo Studio): Invideo offers a large library of "Animated Video Templates." These are pre-made projects that users can quickly customize. Confirmed 2D templates include:
- 2D Animated Zoom Backgrounds
- 2D Distortion Style Gamer Intros
- 2D Geometric Logo Reveals
- Animated Infographics
- Generative AI (Invideo AI): The generative AI, which creates videos from a single text prompt, has been more recently highlighted (July 2025) for its advanced 3D animation capabilities. While it can generate "full AI animation," its specific strength, as promoted, is in 3D.
Step-by-Step Workflow (Using Templates)
- Step 1: Choose a Template: Browse the invideo template library and select a 2D animated template that matches your goal (e.g., "Animated Infographic").
- Step 2: Customize: Use the drag-and-drop editor to replace the placeholder text with your message, change the colors to match your brand, and add your logo.
- Step 3: Add Audio and Export: Add a music track from the stock library or use the AI voice generator to create a voiceover. Export your finished 2D animated video.
Comparison: Traditional Workflow vs. invideo (Templates)
| Factor | Traditional Method (2D Animation) | invideo (Templates) |
|---|---|---|
| Timeline | Weeks (storyboarding, illustrating, rigging) | Minutes to hours |
| Cost | High (animator, designer, software) | Included in subscription cost |
| Skill Requirement | Professional 2D animator/illustrator | Accessible for all users |
| Revisions | Manual and time-consuming | Fast and easy to edit |
Expert Tips for Better Results
- For the fastest results, start with a 2D template from the library.
- If using the generative AI, try prompting for a "2D animation style" or "flat design" to see if you can achieve the look you want.
- Combine 2D text elements with live-action footage or AI avatar "talking heads" for a mixed-media video.
Frequently Asked Questions
- Q: Can Invideo generate a 2D animation from a text prompt?
- A: The Invideo AI generator (as of Jan 2025) is capable of "full AI animation." However, its most recently promoted strength (as of July 2025) is in 3D animation. For 2D, using the template library is a more confirmed workflow.
- Q: Can I make a 2D animated intro for my YouTube channel?
- A: Yes. Invideo's template library specifically includes "2D Distortion Style Gamer Intros" and "2D Geometric Logo Reveals," which are perfect for this.
- Q: Do I need my own 2D graphics?
- A: No. The templates come with all the animated graphics and assets included. You just need to add your own text and logo.