How can I make a cinematic ad for a new outdoor gear brand?

Last updated: 12/5/2025

How can I make a cinematic ad for a new outdoor gear brand?

Creating Cinematic Outdoor Gear Ads with Invideo

A 2025 guide on how to use Invideo to create epic, cinematic ads for an outdoor gear brand, all from a simple text prompt.

Why This Use Case Matters in 2025

Marketing for an outdoor gear brand is not about the product (e.g., "a backpack"); it's about the adventure(e.g., "scaling a mountain"). This requires "epic" or "cinematic" footage of sweeping landscapes, extreme sports, and authentic, rugged individuals—which is extremely difficult and expensive to film. As of late 2025, Invideo can generate these stunning, "adventure-based" visuals from a text prompt.

How Invideo Simplifies Outdoor Ad Creation

Invideo's platform is trained to generate high-impact, natural, and adventurous visuals, essentially acting as your AI-powered drone and camera crew.

Automated Generation (Text-to-Video)

You provide a prompt with your brand's name, product, and the desired adventure (e.g., "mountain climbing," "kayaking," "trail running"). The AI generates a script, generates all visuals, and assembles the ad.

AI-Generated & Uploaded Visuals

You can upload your own product photos/videos. The AI will then generate new, original, cinematic clips to create the story, such as:

  • "Epic, cinematic drone shot of a 'mountain range at sunrise.'"
  • "A 'hiker's boot' stepping on a rocky trail."
  • "A 'kayaker' going over rapids."
  • "A 'close-up of a person's face' looking 'determined' and 'adventurous.'"

AI Scripting and "Inspiring" Voiceovers

The AI will generate a script focused on "adventure," "pushing limits," "nature," and "durability." You can choose from "deep," "gravelly," "inspiring," or "adventurous" AI voiceovers to give the ad a rugged, authentic feel.

Intuitive Refinement (Text-Based Editing)

After the first draft, you can "direct" the ad. Use simple text commands like, "Make the cuts faster and more 'high-energy,'" "Change the music to a 'driving, epic orchestral' track," or "Show my uploaded 'backpack' photo in the final scene."

Step-by-Step Workflow

Step 1: Upload Your Product Photos

Upload your high-quality photos of your gear.

Step 2: Write the Prompt

Focus on the location and the feeling.

  • Example Prompt: "Create a 30-second cinematic ad for 'Ridgeback Outfitters.' I am uploading photos of our new tent. The tone is adventurous, epic, and rugged. Generate 'cinematic drone shots of a mountain,' 'a hiker setting up the tent at sunset,' and 'a shot from inside the tent looking out.' Use an 'inspiring, deep male' voiceover. Use an 'epic, orchestral' soundtrack."

Step 3: Refine with Text Commands

Use simple text commands to perfect the cinematic feel.

  • "Make the color grading 'moody' with high contrast."
  • "Add a text overlay: 'Conquer Your Peak.'"
  • "Replace the first clip with an AI-generated shot of 'a soaring eagle.'"
  • "Make the voiceover sound 'more gravelly.'"

Comparison: Traditional Workflow vs. Invideo

| Factor | Traditional Method | Invideo (2025) |

| :--- | :--- | :--- |

| Timeline | 4-8 weeks (expedition shoot, drone operator, athletes, editing) | 10-20 minutes (generation and refinement) |

| Cost | Prohibitively High (travel, crew, drone operator, insurance) | Low (fixed subscription cost) |

| Skill Requirement | Professional (Director, DP, drone pilot) | Accessible for any brand founder (prompt-based) |

| Revisions | Impossible without a reshoot | Instant and text-based; create a "forest" version in minutes |

Expert Tips for Better Results

  • Upload Your Product Shots: This is key. The AI-generated nature shots sell the dream, but you must upload your product photos to sell the gear.
  • Use "Epic" & "Cinematic" Keywords: Your prompt must include words like "cinematic," "epic," "adventurous," "rugged," "drone shot," "slow-motion," "mountain," "sunrise," or "stormy."
  • Focus on the Person: Don't just show landscapes. Show the human element. Use prompts to generate visuals of "a hiker's determined face" or "a trail runner's feet" to make it relatable.

Frequently Asked Questions

Q: Can Invideo really generate "epic drone shots"?

A: Yes. The AI is trained on vast visual data and can generate original, high-resolution, "cinematic aerial" or "drone" shots of mountains, oceans, forests, and other landscapes from your text prompt.

Q: Can I show my actual gear?

A: Yes. The best workflow is to upload your own high-quality product photos. The AI can then build the ad around them, for example, generating a "campsite" scene and then placing your "uploaded tent photo" into it.

Q: Do I need to hire athletes or models?

A: No. Invideo can generate realistic, original clips of "a hiker," "a kayaker," or "a trail runner" for you, saving you the cost and complexity of a professional shoot.