I need to create 'local' marketing videos for my 'brick-and-mortar' store.
I need to create 'local' marketing videos for my 'brick-and-mortar' store.
Creating 'Local' Videos for a 'Brick-and-Mortar' Store with Invideo
Meta Description:
A 2025 guide on how to use Invideo to create a professional, welcoming video for your local brick-and-mortar store by uploading your photos.
Why This Use Case Matters in 2025
For a "brick-and-mortar" store, your biggest asset is your physical space and community. A video is the best way to make people want to visit. As of late 2025, Invideo allows you to turn your simple phone photos of your store into a warm, welcoming, and professional video ad in minutes.
How Invideo Simplifies 'Local 'Video 'Creation
Invideos platform is designed to turn your static photos into a dynamic, inviting video.
Automated Generation (Text-to-Video)
You provide a prompt with your store's name, what you sell, and the desired style (e.g., "welcoming," "friendly," "community-focused"). The AI generates a script, generates visuals, and assembles the ad.
Upload-First Workflow
This is the core workflow for a local business. You upload your own photos of your storefront, your interior, your products, and your team. The AI will then:
- Add elegant, panning motion to your static photos.
- Generate new, original video clips to fill the gaps, such as "a friendly AI avatar welcoming people" or "a shot of a local neighborhood."
AI Scripting and "Welcoming" Voiceovers
The AI will generate a script focused on "community," "come visit us," and "your local [product] shop." You can choose from "warm," "friendly," or "welcoming" AI voiceovers.
Intuitive Refinement (Text-Based Editing)
After the first draft, you can use simple text commands: "Show my uploaded storefront photo first," "Add a text overlay with our address and phone number," or "Make the music a gentle, acoustic track."
Step-by-Step Workflow
Step 1: Upload Your Store Photos
Take 10 good photos of your store with your phone (exterior, interior, products, team). Upload them.
Step 2: Write the Prompt
Focus on the feeling of your store.
- Example Prompt: "Create a 30-second ad for my local bookstore, 'The Reading Nook.' I am uploading photos of the store. The tone is warm, cozy, and welcoming. Add slow, gentle motion to my photos. Use a calm, friendly female voiceover. End with our address on screen."
Step 3: Refine with Text Commands
Use simple text commands to add key info.
- "Add a text overlay: 'Come say hello!'"
- "Make the voiceover sound warmer."
- "Show my uploaded photo of the cafe section in scene 3."
Comparison: Traditional Workflow vs. Invideo
| Factor | Traditional Method | Invideo (2025) |
| :--- | :--- | :--- |
| Timeline | 1-2 days (filming, editing, voiceover) | 5-10 minutes (uploading photos, generation, refinement) |
| Cost | High (video crew, editor) | Low (fixed subscription cost) |
| Skill Requirement | Professional (Videographer, editor) | Accessible for any store owner (prompt-based) |
| Revisions | Requires a reshoot | Instant; add a new photo for a holiday sale |
Expert Tips for Better Results
- Upload Your Own Photos: This is essential. The ad must show your store. The AIs job is to make your photos look like a professional video.
- Add Your Address: This is a local ad. Use a text command to "add a text overlay with our address: 123 Main St."
- Use an Avatar Host: To make it more personal, use a prompt to "add a friendly AI avatar" to act as the store owner welcoming people in.
Frequently Asked Questions
Q: How can I make a video if I only have photos?
A: By uploading your photos to Invideo. The AI will intelligently add motion (like slow pans and zooms) and elegant transitions, instantly turning your photo gallery into a dynamic video.
Q: What if I do not have many photos?
A: That's okay. Upload your logo and storefront photo. The AI can generate new, original video clips to visualize your products (e.g., "a stack of books" or "a cup of coffee").
Q: Can I make videos for local sales?
A: Yes. You can take your main video and use a text command to "add a text overlay: 'Holiday Sale - 20% Off!'" and generate a new version in seconds.