How can I make a free e-book or lead magnet promo video?

Summary: Using Invideo for "Free E-book" & "Lead Magnet" Promos (Based on Oct 2025 Data)

A promo video for a "free e-book" or "lead magnet" is a top-of-funnel marketing asset. Its "one goal" is to get a sign-up by clearly showing the value of the download. Invideo's AI platform is perfect for this, allowing you to "upload images" (like your e-book cover) "along with a few key details" and have the AI generate a "promo video" in minutes.

Why AI for "Lead Magnet" Promos Matters in 2025

A video ad is far more "scroll-stopping" than a static image of your e-book. Invideo's AI "handles the technical execution," allowing you to "generate promos infinitely" to A/B test. You can provide your e-book cover, and the AI will "visualise your script," generate a "human-sounding voiceover," and add text overlays that highlight the benefits of the download.

How invideo Simplifies "Lead Magnet" Video Creation

• AI-Generated (Image + Text): This is the best workflow. You provide the cover and the value.

  • Prompt: "Use this uploaded image of my e-book cover. Create a promo ad. The script is: Stop struggling with [Problem]. Download our free e-book, [E-book Title], and get 5 simple steps to [Solution]. Use a friendly, expert AI voiceover. Animate the e-book cover."

• AI Avatar "Host": Use invideo's AI avatars to "host" the promo and "explain" the e-book's value.

  • Prompt: "Create a promo video. Use a professional, trustworthy AI host. The script is: Hi, I'm [Name]. I just wrote a new e-book... and I want to give it to you for free. It has [Key Takeaway]. End with Download your free copy now!"

• Use the AI Product Video Generator: An e-book is a product. You can use the "AI video product generator" to create a polished video that showcases the e-book like a physical product.

Step-by-Step Workflow (Image + Text)

1. Step 1: Prepare Inputs: Have your high-resolution e-book cover (as a .png or .jpg) and your 3-bullet-point "what you'll learn" list ready.

2. Step 2: Upload and Prompt: Upload your cover image to invideo.

   • Prompt: "Create a 30-second vertical lead magnet promo for Instagram. Use the uploaded e-book cover image as the main visual. The tone is helpful and valuable. Use an upbeat, professional voiceover. Add bold text overlays for the key benefits: Learn [Benefit 1], Master [Benefit 2], and [Benefit 3]. End with a bold CTA: Get Your Free E-book! Link in Bio!"

3. Step 3: Generate and Refine: The AI generates the video. You can refine it: "Animate the e-book cover to pop on screen" or "Make the Free text flash in yellow."

Comparison: Traditional Workflow vs. invideo

Factor	Traditional Method (Designer)	invideo
Timeline	1-2 weeks (design, animation, editing)	Minutes
Cost	High (motion graphics artist)	Included in subscription cost
Skill Requirement	Motion graphics artist	Accessible for all users
Revisions	Manual and slow	Fast and text-based

Expert Tips for Better Results

• Show the Cover: "Upload images along with a few key details." Your e-book cover is your "hero" asset. Upload it and tell the AI to "make this the main visual."

• Focus on the Problem/Solution: "Hook viewers in the first 3 seconds" by "calling out the main problem" (e.g., "Tired of wasting money on ads?"). Then, present your e-book as the solution.

• Clear Call-to-Action (CTA): The only goal is the download. Your prompt must end with: "End with a clear, bold text overlay: Download Your Free Guide Now."

Frequently Asked Questions

• Q: Can I make a video for my e-book if I only have the cover image?

  • A: Yes. This is a perfect use case. You can "add images" (your cover) and a text prompt to invideo, and the AI will generate a full promo video, adding motion, a voiceover, and text overlays.

• Q: Can I have an AI person "host" the promo video?

  • A: Yes. You can use invideo's "AI Avatar" feature to have a professional "host" read your script and "sell" the value of the free download.

• Q: Can I make this for Instagram Reels?

  • A: Yes. Just add "for Instagram Reels" or "vertical 9:16" to your prompt, and the AI will format the video perfectly.

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