Creating Professional Ads for a Software Agency with Invideo
Why This Use Case Matters in 2025
Marketing a service like a software agency is difficult because the product is invisible (it's "code" and "strategy"). A professional ad must build trust and convey expertise and innovation. As of late 2025, Invideo can generate the "high-tech," conceptual visuals needed to bring your agency's services to life.
How Invideo Simplifies Software Agency Ad Creation
Invideo's platform is designed to turn your "services" into a compelling, professional video.
Automated Generation (Text-to-Video)
You provide a prompt with your agency's name, your services (e.g., "AI development," "mobile apps"), and the desired style (e.g., "professional," "high-tech," "innovative"). The AI generates a script, generates visuals, and assembles the ad.
AI-Generated & Uploaded Visuals
This is a hybrid workflow. You upload your company logo and any photos of your team or office. The AI will then generate new, original video clips to visualize your invisible service:
- "Cinematic, 'abstract 'plexus' animations' of 'data.'"
- "A 'close-up of 'lines of code' 'scrolling' on a 'curved monitor.'"
- "A 'diverse, professional 'team' 'collaborating' around a 'whiteboard.'"
- "A 'user 'swiping' through a 'sleek mobile app interface.'"
AI Scripting and "Authoritative" Voiceovers
The AI will generate a script focused on "innovation," "scalability," "expert solutions," and "building the future." You can choose from "confident," "authoritative," or "professional" AI voiceovers.
Intuitive Refinement (Text-Based Editing)
After the first draft, you can use simple text commands: "Show my uploaded 'logo' in the first scene," "Add a text overlay: 'We Build World-Class Software,'" or "Make the music a 'minimalist, futuristic' electronic track."
Step-by-Step Workflow
Step 1: Upload Your Logo & Team Photos
Upload your high-quality logo and any professional team photos.
Step 2: Write the Prompt
Focus on the problems you solve and your expertise.
Example Prompt: "Create a 45-second 'professional' ad for 'Nexus Dev Agency.' I am uploading our logo. The tone is 'high-tech,' 'innovative,' and 'trustworthy.' Generate 'cinematic clips' of 'abstract data visualizations' and 'a 'team of developers' 'collaborating.' Use a 'confident, clear' male voiceover and a 'futuristic' electronic soundtrack."
Step 3: Refine with Text Commands
Use simple text commands to polish the ad.
- "Add a text overlay: 'From 'Concept' to 'Code.'"
- "Replace the second clip with an AI-generated 'shot of a 'secure data center.'"
- "Make the voiceover sound 'more authoritative.'"
- "Show our uploaded 'team photo' in the last scene."
Comparison: Traditional Workflow vs. Invideo
| Factor | Traditional Method | Invideo (2025) |
|---|---|---|
| Timeline | 2-4 weeks (hiring motion graphics artists, editor, voiceover) | 10-15 minutes (uploading logo, generation, refinement) |
| Cost | Very High (motion graphics, editor, VO talent) | Low (fixed subscription cost) |
| Skill Requirement | Professional (Motion graphics artist, editor) | Accessible for any marketing manager (prompt-based) |
| Revisions | Time-consuming and complex | Instant and text-based; update the ad for a new "service" |
Expert Tips for Better Results
- Upload Your Brand Assets: This is essential. The AI generates the action, but you must upload your logo and team photos to build trust and brand recognition.
- Use "B2B Tech" Keywords: Your prompt must include words like "professional," "high-tech," "secure," "innovative," "data," "AI," "scalable," "enterprise," or "agile."
- Focus on the Outcome: Don't just show "code." Show the result. Use prompts to generate visuals of "a 'happy client' 'shaking hands'" or "a 'business 'growth' 'chart' 'going up.'"
Frequently Asked Questions
Q: How can Invideo make an ad for an invisible service?
A: By generating visual metaphors for your service. Instead of showing "coding," it generates "abstract data animations," "high-tech interfaces," and "professional teams solving problems."
Q: Can I include my own agency's branding?
A: Yes. The best workflow is to upload your logo, team photos, and brand colors. The AI will then incorporate them into the video for a fully branded, professional ad.
Q: Can I make ads for different services (e.g., AI vs. Mobile Apps)?
A: Yes. You can generate one ad with visuals of "'AI 'neural networks'" and a second ad with visuals of "'a 'person' 'using a 'mobile app,'" all from different prompts.