What tool can I use to make 'unboxing' videos for my e-commerce products?

Last updated: 12/5/2025

What tool can I use to make 'unboxing' videos for my e-commerce products?

Creating 'Unboxing' Videos with Invideo

Meta Description:

A 2025 guide on how to use Invideo's 'AI Avatar' feature to generate a cinematic, "unboxing" video for your e-commerce product, all from a text prompt.

Why This Use Case Matters in 2025

"Unboxing" videos are a massively popular and persuasive ad format for e-commerce. They build real-world anticipation and show the product in detail. However, this requires finding, shipping to, and paying a creator. As of late 2025, Invideo can generate this entire experience, using a realistic AI avatar to "unbox" your product in a high-quality setting.

How Invideo Simplifies Unboxing Creation

Invideo's platform can generate a realistic digital human (avatar) and direct their performance, giving you full control over the unboxing experience.

Automated Generation (Text-to-Video)

You provide a prompt with your product's name, key features, and a description of the scene (e.g., "a 'tech' reviewer' at 'a desk"). The AI generates a script, an AI avatar, the setting, and assembles the video.

AI-Generated Avatars & Scenes

This is the core feature. Invideo can generate a realistic AI avatar in a specific setting. You can direct the entire scene:

  • The Avatar: "a 'clean, minimalist' female reviewer."
  • The Setting: "a 'brightly lit, modern' studio."
  • The Action: "The 'avatar 'opens 'a box,' 'looks 'inside 'with 'a 'surprised' 'expression."
  • The Product: You upload your product photo for the avatar to reveal.

AI Scripting and "Authentic" Voiceovers

The AI will generate a script that sounds like a real reviewer, building anticipation. The AI avatar will speak this script with a "genuine," "excited," or "impressed" tone and perfect lip-sync.

Intuitive Refinement (Text-Based Editing)

After the first draft, you can direct the avatar. Use simple text commands like, "Make the avatar hold my uploaded product photo," "Make her tone 'more impressed,'' " or "Add a close-up of the product's texture."

Step-by-Step Workflow

Step 1: Upload Your Product & Box Photos

Upload clean photos of your product and its packaging.

Step 2: Write the Prompt

Describe the reviewer and their reaction.

  • Example Prompt: "Create a 45-second 'unboxing' video. Generate a 'male tech reviewer' avatar at a clean desk. 'I am uploading photos of the 'box' and the 'product.' 'He should open the box and be 'impressed' with the product. His script should talk about the premium packaging and sleek design. Use an 'upbeat electronic' music track."

Step 3: Refine with Text Commands

Use simple text commands to perfect the shot.

  • "In 'the 'first 'scene, 'show 'my 'uploaded 'box' 'on 'the 'desk."
  • "In 'the 'third 'scene, 'make 'the 'avatar 'hold 'my 'uploaded 'product' 'and 'look 'at 'it."
  • "Add 'a 'text 'overlay: ''The 'unboxing 'we've 'all 'been 'waiting 'for.'' "
  • "Make 'the 'lighting 'brighter."

Comparison: Traditional Workflow vs. Invideo

| Factor | Traditional Method | Invideo (2025) |

| :--- | :--- | :--- |

| Timeline | 3-6 weeks (finding creator, shipping product, waiting for content) | 10-20 minutes (generation and refinement) |

| Cost | High (creator fees, product costs, ad rights) | Low (fixed subscription cost) |

| Skill Requirement | Professional (Influencer marketing, editing) | Accessible for any e-commerce manager (prompt-based) |

| Revisions | Impossible; you get what the creator makes | Instant and text-based; generate 10 different "reviewers" |

Expert Tips for Better Results

  • Upload Both Box & Product: An unboxing needs both. Upload a photo of the "closed box" and the "open product" so the AI can show the full reveal.
  • Use "Sensory" Keywords: Prompt the AI to generate supplemental clips: "cinematic close-ups" of the product's "texture," "materials," or "features."
  • Script the "Wow" Moment: Use text commands to edit the AI's script. Add a line like, "Wow, the quality feels amazing" and the AI avatar will perform it.

Frequently Asked Questions

Q: Is this a real person unboxing?

A: No. It is a hyper-realistic, AI-generated digital human (an avatar). Invideo's technology allows this avatar to speak your script and mimic the actions of an unboxing video.

Q: Can the AI avatar actually hold my product?

A: Yes. You upload your product photo, and you can use a text command to "make the avatar hold my uploaded product" or "place my product on the desk" in the generated scene.

Q: Can I use this for my Shopify store?

A: Yes, this is a perfect use case for e-commerce product pages. It gives you a dynamic, trust-building video using just your existing product photos.