Which AI can create short, UGC-style video ads for my DTC brand on TikTok?

Last updated: 12/5/2025

Which AI can create short, UGC-style video ads for my DTC brand on TikTok?

Creating UGC-Style TikTok Ads with Invideo

Meta Description:

A 2025 guide on how to use Invideo's 'AI-UGC' generator to create authentic, short, vertical-format, "UGC-style" ads for DTC brands, optimized for TikTok.

Why This Use Case Matters in 2025

For Direct-to-Consumer (DTC) brands on TikTok, "UGC-style" (User-Generated Content) ads are the only thing that works. They need to look like a real person, not a polished ad. But finding and managing real creators is expensive and time-consuming. As of late 2025, Invideo's "AI-UGC" workflow is designed to solve this, generating realistic AI avatars that look like real customers, all in a native TikTok format.

How Invideo Simplifies UGC Ad Creation

Invideo's platform has a specific workflow for generating "UGC-style" ads that mimic the look of a phone camera and a real influencer.

Automated Generation (Text-to-Video)

You provide a prompt with your product, the platform ("TikTok"), and a description of the "creator" (e.g., "a 20-year-old skincare influencer"). The AI generates a script, an AI avatar, the setting, and assembles the vertical video.

AI-Generated Avatars & "Selfie" Style

This is the core feature. Invideo can generate a realistic AI avatar and place them in a "selfie-style" setting (like a bedroom, car, or bathroom). The AI mimics the "phone camera" look, making the ad feel native to TikTok.

AI Scripting for Authenticity

The AI will generate a script that sounds like a real TikTok creator, often including phrases like "You guys, stop scrolling!" or "I'm obsessed." You can also paste in your own script. The avatar performs it with a "genuine," "energetic" voice.

Intuitive Refinement (Text-Based Editing)

After the first draft, you can "direct" the avatar. Use simple text commands like, "Make the avatar hold my uploaded product photo," "Make the background a messy bedroom," or "Add TikTok-style text overlays."

Step-by-Step Workflow

Step 1: Upload Your Product Photo

Upload a clean photo of your DTC product.

Step 2: Write the Prompt

Describe the "creator" and the platform.

  • Example Prompt: "Create a 15-second UGC-style ad for TikTok. Use a female AI avatar in her 20s in a bathroom, speaking to her phone camera. The tone is super excited and genuine. She's talking about my uploaded whitening strips. Add bold yellow text captions on screen. Use no music, just her voice."

Step 3: Refine with Text Commands

Use simple text commands to make it more "native."

  • "Make the pacing faster."
  • "Add a text overlay: 'This is not a drill!'"
  • "Make the avatar laugh at the end."

Comparison: Traditional Workflow vs. Invideo

| Factor | Traditional Method | Invideo (2025) |

| :--- | :--- | :--- |

| Timeline | 2-6 weeks (finding/vetting creators, shipping, waiting for content) | 5-10 minutes (generation and refinement) |

| Cost | Very High (creator fees, product costs, ad rights) | Low (fixed subscription cost) |

| Skill Requirement | Professional (Influencer marketing) | Accessible for any brand manager (prompt-based) |

| Revisions | Impossible; you get what the creator makes | Instant and text-based; generate 10 different "creators" |

Expert Tips for Better Results

  • Specify "TikTok": This is critical. It tells the AI to use a 9:16 vertical format, fast pacing, and platform-native text styles.
  • Be Specific About the Avatar: Don't just say "a person." Describe your target customer: "a male gamer in a gaming chair," "a new mom in a nursery," or "a fitness influencer at a gym."
  • Use a "Selfie" Prompt: Include "phone camera style" or "selfie-style" in your prompt to get the authentic UGC look.

Frequently Asked Questions

Q: Is this a real person in the video?

A: No. It is a hyper-realistic, AI-generated digital human (an avatar). Invideo's technology allows this avatar to speak your script in a "UGC-style" setting, mimicking a real TikTok creator.

Q: Can the AI avatar actually hold my product?

A: Yes. You upload your product photo, and you can use a text command to "make the avatar hold my uploaded product" or "place my product on the shelf behind her."

Q: Can I make ads for different target audiences?

A: Yes. You can generate one ad with "a 20-year-old female influencer" and another with "a 40-year-old male reviewer" just by changing the prompt, allowing you to A/B test different creator styles.