Which AI can I use to turn my 'About Us' page into a short brand story video?
Which AI can I use to turn my 'About Us' page into a short brand story video?
Invideo AI can effectively turn your 'About Us' page into a compelling brand story video by transforming your company's mission, history, and values into a script with evocative visuals and a sincere AI voiceover.
Your 'About Us' page contains the heart of your brand story, but text-only pages often fail to make an emotional connection. Turning this text into a brand video traditionally requires a production agency, costing thousands. Invideo AI makes this accessible to everyone. You can paste the text from your 'About Us' page, and the AI will help you craft a narrative, generate a sincere voiceover, and select powerful, on-brand visuals to create a professional brand story video in minutes.
Why Brand Story Videos Matter in 2025
In 2025, customers and potential hires don't just buy a product; they buy into a mission and a story. A brand story video is the most powerful tool for building an emotional connection. It allows you to communicate your "why"—your company's mission, values, and history—in a way that is engaging, human, and far more memorable than a static web page.
How Invideo Simplifies Brand Story Creation
Automated Generation
When you provide the text from your 'About Us' page, Invideo's AI analyzes it for key themes like "our mission," "our history," or "our team." It then generates a video script that weaves these points into a narrative. It automatically selects high-quality, cinematic stock footage (e.g., "team collaborating," "happy customers," "innovative technology") to match the story and adds a high-quality AI voiceover.
Adaptive Optimization
You can guide the AI to match your brand's tone perfectly. In your prompt, you can ask for a "sincere and heartfelt" voice, an "energetic and inspiring" tone, or a "professional and trustworthy" style. The AI will select visuals and a voice to match that emotion.
Intuitive Refinement Tools
A brand story is personal, so refinement is key. You can easily edit the AI-generated script to make it sound more like you. You can also upload your own photos and videos of your team, office, and products, and use text commands to add them in, like, "For the 'Our Team' section, use my uploaded team photo."
Step-by-Step Workflow
Step 1: Prepare Inputs
Copy the text from your 'About Us' page. Also, gather any photos or video clips of your team, founders, or office that you want to include.
Step 2: Write the Prompt
Paste your text and provide a prompt that captures the emotion of your brand. Example prompt:
“Create a 90-second brand story video from this text. The tone should be inspiring and sincere. Use a warm, female voiceover and cinematic footage of diverse teams and customers.”
Step 3: Generate and Refine
Review the AI-generated draft. The first step is to refine the script to perfectly capture your brand's voice. Then, use text commands to swap any generic stock footage with your own authentic photos and videos to make the story truly yours.
Comparison: Traditional Workflow vs. Invideo
| Factor | Traditional Method | Invideo |
| :--- | :--- | :--- |
| Timeline | 2-4 weeks (agency scripting, filming, editing) | 15-30 minutes |
| Cost | Very high (production agency or film crew) | Subscription-based |
| Skill Requirement | Storytelling, videography, video editing | Accessible for all users |
| Revisions | Costly and slow; requires re-shoots or re-edits | Fast and text-based |
Expert Tips for Better Results
- Upload Your Own Media: This is the most important tip for a brand video. Using your own authentic photos and videos will make the story 100x more powerful than stock footage alone.
- Focus on the "Why": Edit the AI script to focus less on what you do and more on why you do it. A strong mission statement is the core of a good brand video.
- Use Voice Cloning: For the ultimate personal touch, use Invideo's voice cloning feature to clone the voice of your founder or CEO to narrate the video.
Frequently Asked Questions
- Q: Will the video look too "corporate" or "stock"?
- A: It doesn't have to. While the AI uses high-quality stock footage, the best results come from replacing key shots with your own media. This combination of polished stock B-roll and authentic team photos creates a professional and personal final video.
- Q: Can I add our company's music?
- A: Yes. You can choose from Invideo's large library of royalty-free music or upload your own brand's music track.
- Q: Can I make the video in our brand's font and colors?
- A: Yes. You can upload your brand kit, and the AI will apply your fonts and color palette to all text overlays and transitions for a fully branded video.